To be successful, plans need to inspire and create excitement within a community. To do that, they must be more than just a hundred pages of text with a few obligatory maps.

In the past, a plan would sit on bookshelves in the back offices of City Hall. Today, they are highly visible and accessible, posted online for everyone to see and use. As such, they must be inspirational, easy to use, and easy to understand by everyone in the community.

Our PAS Memo for the Amercian Planning Association presents an overview of some of the trends and issues that are affecting plan making; provides considerations to draft better text; and reviews tips for producing better graphics to help planners improve the maps, charts, illustrations, plans, and documents they produce.

We have been asked by the APA to embargo our article for one month from publication. So for now, the article is only available to PAS subscribers.